Direct Marketing and Fundraising is on 25 March at Hamilton House, London, WC1H. 
Individual giving is a vital source of income for charities, with only legacies generating more for the sector. Central to an effective individual giving strategy is an ability to recruit new donors, and keep the ones you already have – direct marketing and fundraising can be crucial in this endeavour.
This conference has been produced to provide delegates with fresh knowledge and a greater understanding that can be transferred directly to their careers.
The conference will explore current approaches to donor recruitment and strategies that work in a challenging environment. It offers advice from industry leaders, best practice and top case studies from the sector. Join us and learn how to drive forward your donor recruitment and supporter engagement programmes.
Conference Topics Include:
A practical guide to creating the perfect fundraising proposition
Successful direct mail on a shoestring
Integrated campaigns- telephone fundraising within a multi- channel approach
Understanding the value of digital direct marketing
Generation Y: Understanding new markets and connecting with an emerging younger audience
Direct Marketing and Fundraising Delegate Rates
Why attend an Institute of Fundraising conference?
We listen - we decide on the topic for our conferences by asking our members what they want. We listen and then we produce a conference. This is why our conferences are always relevant and practical.
You’ll never forget an Institute of Fundraising conference because we provide free audio recordings and PowerPoint presentations for the entire day to delegates.
Experience is the best way to learn. This is why all our conferences are packed with case studies offering real life experience, practical advice and speakers with a working knowledge of the subject being discussed.
The Direct Marketing and Fundraising programme may change due to unforeseen circumstances. The Institute of Fundraising reserves the right to alter the venue and/or speakers.
