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Information About Fundraising

About Fundraising

The best way to raise money for your chosen cause will often depend on the the resources you have available and what will appeal to your supporter base. It is helpful to think about the different options available and how they would work in your situation.

Some initial questions to think about might be:

  • How much money is needed?
  • Is the purpose just to raise money or is it also to raise awareness?
  • What resources are available to support the fundraising?
  • What is the timescale?

The pages below provide information and guidance as to different fundraising techniques and different issues that arise. No matter how you decide to raise the money, you ought to follow any legal or best practice standards and the Institute's Code of Fundraising Practice enables you to find both legal and best practice standards in one place. The relevant section of the Code and accompanying guidance are referred to on each page.

Auctions

Selling items to the highest bidder

Honesty in Fundraising

Understanding the overarching principle of fundraising

Beneficiary Gifts

Engaging donors in a creative and fun way

House-to-House Collections

Getting the most out of direct contact with the public

Charitable Collections

How to remain open, accountable and legal during your fundraising collections

Legacy Fundraising

Best practice and guidance on issues surrounding legacy fundraising

Charities Working with Businesses

Best practice and legal guidelines for charities engaging with the commercial sector

Major Donor Fundraising

Best practice and considerations around major donor fundraising

Data Protection

Regulations that cut across many fundraising techniques

Members or Donors?

Supporter care and friendship schemes

Direct Mail

Best practice considerations when embarking on a direct mail campaign

Online Fundraising

Making the most of online communications

Emergency Appeals

Raising money in response to an urgent disaster

Raffles and Lotteries

Best practice for use of raffles and lotteries in fundraising

Event Fundraising

Best practice for organising fundraising events

Raising Money For Charities Abroad

Best practice guidance on fundraising for organisations not registered in the UK

Face-to-Face Activity

On the street and house-to-house

Starting Fundraising in your Organisation

Options on beginning fundraising and getting your Trustees on board

Finding and Paying Fundraisers

What to consider when looking for and deciding how to pay a fundraiser

Tax-Effective Giving

Making the most of tax relief opportunities

Finding Funding

How to apply for funding and where to look

Telephone Fundraising

Telephone Fundraising and the Telephone Preference Service

Fundraising for an Individual

Helping someone you know

Trading and VAT

An introduction to some of the issues arising around Trading and VAT and signposting to further information

Fundraising with Children

An introduction to some of the issues around involving children in fundraising

Trustees

Information and signposting for trustees and organisations around the role and obligations of trustees

Getting Started in Fundraising

How to begin raising money for the causes you support

Useful Websites

Useful links to help you with your fundraising

Giving

Donating money, goods and time

Volunteer Fundraisers

Information and best practice on managing and finding volunteer fundraisers

What is Fundraising Are you ready to fundraise

View all Five Minute Fundraiser videos.