Adam is Director of Partnerships at the Institute of Fundraising. Adam is responsible for developing support for the Institute and its strategic aims and goals through Organisational membership and corporate sponsorship packages.
I must say how impressed I am by the radical transformation the RNLI are going through. Far more than a move to opt-in, they are dramatically changing the way they operate as a charity, as well as how they raise income.
Adam Bryan, IoF Director of Partnerships, concludes his two part article on fundraising innovation and what could be the next big trend of 2017...
Adam Bryan, Director of Partnerships at the IoF, takes a look at some of the most innovative fundraising ideas from years gone by and asks... what's the next big thing?
Recently you may have seen a New Philanthropy Capital report which said people in the UK with wealth over £1m gave a total of approximately £1.3bn a year to charity.