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Charlie Hulme

Charlie is MD of Donor Voice. He helps charities uncover what, of all the things they do, cause relationship strength and what is harmful. Partners see a massive improvement in performance, value and retention. Voted top speaker at the Institute of Fundraising's National Convention in 2013, he writes frequently for SOFII, 101 Fundraising, the Institute of Fundraising and many others.

How to get from Good Intentions to a Great Supporter Journey

How to get from Good Intentions to a Great Supporter Journey

Charlie Hulme | 20 September 2017

Charlie Hulme is the Creative & Managing Director of Donor Voice and spoke at our Transforming your Supporter Journey conference recently.

Hands together

What’s stopping you transforming your supporter journey?

Charlie Hulme | 29 August 2017

No matter how much time, energy and money we invest, our new supporter journey always ends up the same place the old one did.

Fundraising Convention 2016

How to find and tell the right story a.k.a 'How to connect with donors through storytelling'

Charlie Hulme | 16 April 2015

Do we really need another conference session on storytelling? Let’s face it, you can’t go to a conference, read a blog or hire an agency or consultant these days without someone passing off something they’ve read as their own piercing insight into the power of storytelling. We’re all telling stories and nothing is changing; not if we’re being judged on decades of nigh on non-existent growth in our sector.

Where to find all that money you’re losing

Where to find all that money you’re losing

Charlie Hulme | 16 March 2015

You’re grocery shopping on a tight budget. You’ve got everything you need and a few things you want. You approach checkout knowing the £40 in your pocket will just about cover everything. But when you come to pay you find you’ve lost £20.

What do all last year’s fundraising success stories have in common?

What do all last year’s fundraising success stories have in common?

Charlie Hulme | 9 January 2015

Answer: None of them started with fundraisers!

Why’s the for profit world so much better than us at retention? (part 3)

Why’s the for profit world so much better than us at retention? (part 3)

Charlie Hulme | 20 November 2014

Part three: change our mind, change our organisation, change the world.

Why’s the for profit world so much better than us at retention? (part 2)

Why’s the for profit world so much better than us at retention? (part 2)

Charlie Hulme | 13 November 2014

Part two: relationships are made or broken in the moment

Why’s the for profit world so much better than us at retention?

Why’s the for profit world so much better than us at retention?

Charlie Hulme | 6 November 2014

Part one: we’ll never find an answer to our retention problem until we start asking the right questions.

Proud to be a fundraiser?

Proud to be a fundraiser?

Charlie Hulme | 22 May 2014

Of course I am! Since when did saving lives become something we had to apologise for? I’m proud of every last penny of the millions of pounds I’ve helped raise across countless campaigns.

Charlie Hulme at National Convention 2013

How to Make Your Message Stick

Charlie Hulme | 22 April 2014

In the run up to speaking at IoF National Convention 2014, Donor Voice MD Charlie Hulme wonders why everyone wants to be a storyteller - and it's because we’re constantly being told it’ll help improve performance, lifetime value and retention. And it’s true. So why don’t our stories deliver?

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