Daniel Fluskey

Head of Policy and External Affairs Daniel leads the Institute's policy development and research work, keeping up to date with member priorities, promoting innovation on fundraising and working with key stakeholders, including civil servants and politicians, to make sure fundraising and giving are key priorities for the current and future governments. Email:

Chartered journey: Yes, fundraising is a real job!

Chartered journey: Yes, fundraising is a real job!

Daniel Fluskey | 16 April 2019

Today we announced that we have had the go ahead from the Privy Council to make a formal petition to become the Chartered Institute of Fundraising. Dan Fluskey explains the impact chartered status could have on the public perception of fundraising.

The future of online payments

The future of online payments

Daniel Fluskey | 2 April 2019

Daniel Fluskey, our Head of Policy and External Affairs, summarises the future of online payment as the new Payment Services Directive (EU wide legislation) is due to come into force in September, following an event last month.

Daniel Fluskey

Five reasons why I think there is a bright future for fundraising

Daniel Fluskey | 27 November 2018

There may be challenges and pressures facing the sector, but there is still a bright future for fundraising, says Daniel Fluskey, Head of Policy and External Affairs at the Institute of Fundraising.

(Legitimately) interesting times

(Legitimately) interesting times

Daniel Fluskey | 23 March 2018

Fundraiser 1: “There’s light at the end of the tunnel, the guidance is almost here.”
Fundraiser 2: “Don’t get excited. I’ve been here before, you’ll wish you were back in the tunnel.”
Well, we are out of the tunnel and the Legitimate Interests guidance from the ICO has now arrived.

Bright Ideas

6,000 heads are better than one

Daniel Fluskey | 19 March 2018

It’s said that everyone has one book in them.

Daniel Fluskey on BBC News

What does the Oxfam story mean for fundraising?

Daniel Fluskey | 15 February 2018

For more than a week, Oxfam has been front page news. I don’t think there’s a national newspaper that hasn’t had the story covered extensively.

Wealth screening for good

A better understanding of supporters is something to be proud of

Daniel Fluskey | 20 November 2017

Following from the ICO fines earlier this year, fundraising practices relating to research, wealth screening and profiling are back in the spotlight – this time courtesy of the Daily Mail*. Their story today states that 24 universities (the Russell Group) had ‘spied on’ millions of past students to look at their incomes as part of their fundraising.


The Regulator’s New Code Consultation: A First Take

Daniel Fluskey | 10 October 2017

Last week the Fundraising Regulator published a consultation on proposed changes to the Code of Fundraising Practice around data protection. With GDPR coming it is of course a hugely important area, and one where there has been a lot of debate and discussion.

Person writing in notepad

10 things we learned from the joint regulatory event

Daniel Fluskey | 22 February 2017

Following the joint regulatory event in Manchester yesterday, IoF Head of Policy and Research Daniel Fluskey gives us his take on the 10 key areas.

All aboard the regulatory train to Manchester

All aboard the regulatory train to Manchester

Daniel Fluskey | 17 February 2017

Tomorrow, on Tuesday 21st February in Manchester, a joint regulatory event will be held by the Information Commissioner’s Office, Fundraising Regulator, and Charity Commission.

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