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Guest Bloggers

Posts by our guest bloggers...

Polly Neate, Chief Executive of Shelter

If you work for a charity you are a fundraiser – and that includes the CEO

Guest Bloggers | 12 November 2018

Polly Neate, Chief Executive of Shelter, explains why Shelter’s Executive Leadership Team and trustees have been out fundraising, and why that doesn’t just mean meeting major donors and senior corporate partners.

“Be prepared. I did the IoF Certificate in Fundraising….A year later I became the CEO!”

“Be prepared. I did the IoF Certificate in Fundraising….A year later I became the CEO!”

Guest Bloggers | 7 November 2018

Debbie Geraghty, Executive Director of Plymouth Music Zone, explains how doing a fundraising course led her down some unexpected paths...

Emma-Louise Singh

'It has helped me secure both short-term wins and long–term sustainable strategy'

Guest Bloggers | 31 October 2018

IoF Trustee and soon-to-be International Advanced Diploma in Fundraising graduate Emma-Louise Singh MInstF(AdvDip) explains how, as well as the qualification taking her own fundraising to a whole new level, it has also helped in building the long-term strategy of organisations she works with.

Long-term commitment is good for us all

Long-term commitment is good for us all

Guest Bloggers | 10 October 2018

What 20 years of fundraising experience has taught us at Rapidata is that actually, while how you look after your clients has to be top priority, a wider commitment to the whole sector is vital if you are to excel on a long-term basis. And surely – as a supplier to and for the sector – it is not only the right thing to do, but it makes good business sense to do all we can to strengthen the fundraising environment and to encourage innovation.

Four steps to great legacy fundraising

Four steps to great legacy fundraising

Guest Bloggers | 27 September 2018

We are at a critical moment for charity legacy giving. As the once-in-a-lifetime intergenerational transfer of the baby boomer wealth begins to take place, we have a choice as to whether we are going to be good or great at legacy fundraising.

You've got direct mail

You've got direct mail

Guest Bloggers | 25 September 2018

Trust and frequency of communication are increasingly important to manage in charity marketing, but did you know talking to your supporters via post could help? Royal Mail research shows that mail is welcomed by recipients and offers higher response rates than email.

Women in Fundraising – it’s not up to you to make a change, it’s up to us

Women in Fundraising – it’s not up to you to make a change, it’s up to us

Guest Bloggers | 19 September 2018

I was both shocked and inspired by the debate when I convened a panel discussion about Women in Fundraising at this year’s Fundraising Convention.

What's your five-year career plan?

What's your five-year career plan?

Guest Bloggers | 13 September 2018

If I asked you, “What’s your plan for the next five years?”, how would that make you feel? Have you ever made a long-term plan? Have you envisioned where you want to be in the future?

Rewriting the rules on stewardship

Rewriting the rules on stewardship

Guest Bloggers | 11 September 2018

It turns out that when you join the first ever stewardship course at the IoF, the room can get a little giddy. A trainer who is practically jumping up and down with excitement and 19 delegates who bring so much energy to the table its almost palpable.

Is segmentation our blind spot?

Is segmentation our blind spot?

Guest Bloggers | 7 September 2018

Undoubtedly, we have seen some amazing charity campaigns and appeals achieve epic results and exceed everyone’s expectations. We marvel over the results and, as fundraisers, we’re encouraged to attempt to unpick them. Inevitably we’re trying to learn from them to achieve fundraising success within our own charity.

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