Director of Bright Spot Fundraising, is an award-winning trainer and the author of three books, including The Fundraiser Who Wanted More and also blogs regularly. He has spent 16 years in fundraising. Originally a major gifts fundraiser for the UK children’s charity the NSPCC, since becoming an independent trainer he has helped over eight thousand fundraisers, Directors and Trustees, with clients including CRUK, Oxford University, Save the Children and UNICEF. For the IOF Academy, he runs the Major gifts masterclass – what really gets results; Win that pitch, Presenting to influence and Writing to Influence.
If we are to help donors and supporters decide to give generously, we must help them feel some certainty that this would achieve something they care about.