The world of digital fundraising and campaigns is changing – and changing very quickly. Fundraising using the models, techniques and channels we’ve come to rely on (from direct mail to telemarketing and everything in between) is becoming increasingly difficult. The safe shores of yesterday no longer look so hospitable.
As we look forward to seeing your entries in the IoF National Fundraising Awards, Open has shared some insight into how its Mindful Monsters campaign became a DMA award-winner.
Charity Today: when we talk about the vital role charities play, we also talk about the work of fundraisers
“We need to change the narrative about the charity sector”. If I had a pound for every time I’ve heard that phrase over the last 2 years!
As fundraisers embark on a new year of raising money for their respective charities, International Fundraising Consultancy CEO and winner of the IoF Lifetime Contribution Award, John Baguley, gazes into his crystal ball and predicts the top trends for the fundraising sector in 2017...