As community fundraisers we have a huge amount of methods and tools readily available that help us to find, build and grow successful fundraising relationships and the amazing news is, it’s free. Want to know the secret? It’s you.
Gary Kernahan and Loretta Bresciani Murray ask whether charities in Scotland are failing their donors and beneficiaries by overlooking learning and development.
Loretta Bresciani-Murray on how putting supporters first in community fundraising can help us prepare for the future.
Having youth on your side definitely has its advantages. That’s because with youth comes energy and vitality. Not to mention fresh ideas, different skill-sets, and above all, passion.
Over the past few years I've worked with hundreds of groups and individuals, I’ve helped them to build their confidence, to seek out the right fit in terms of sources of funding, to turn doubts into concepts, ideas into projects, and projects into sustainable services.
I am still amazed at how many fundraisers visibly recoil at the word collaboration; I have witnessed it many times. There is no doubt that many are hanging onto “what’s mine is mine” attitudes and approaches to income generation, blinkered to the opportunities that working collaboratively could bring.
My eight year-long career in fundraising has had various guises, predominantly Events, but with a hefty stint in Trusts and Foundations, and a brief but satisfying flirt with Corporate and Individual Giving. Community fundraising however was never an area I had actively pursued. So when it came my way unexpectedly, I jumped at the chance with the mind that it would be a good move for my CV to gain a closer insight into yet another strand of the woven cloth that is fundraising. As it turns out I got rather more than I had bargained for!
What is a perfect event? A party that runs to time? Great speeches? Star guests? And of course having your guests show you the money. Why else do event managers spend months tapping contacts to secure the best auction items and put on a stone in weight at countless tastings (okay, that's my fault as I have a broad interpretation of the word "tasting")?
Ahead of the Community and Volunteer fundraising conference on 9 February, Gary Kernahan, Head of Volunteer Fundraising at Muscular Dystrophy Campaign, takes a look at the state of community fundraising in a Q&A blog.