GDPR: What we didn’t know last year...
Today we publish our refreshed version of our GDPR: The Essentials for Fundraising Organisations guidance. Sam Boyle, Policy and Information Officer at the IoF, talks through what has changed and why we felt the need to update it.
Insight is playing a greater role than ever in fundraising
There has quite possibly never been a more important time to share and celebrate the good use of insight in fundraising. With charities increasingly challenged to find ways of engaging new supporters and growing income within the bounds of new regulations, data analytics and insight are playing an ever-greater role.