Win That Pitch with Rob Woods (6-Mar-20)
Date: Friday 6th Mar 2020
Time: 09:15 Coffee and registration
09:30 Course start
16:20 Course finish
Venue: IoF Office
Learn how to win more corporate partnerships by focusing on the things that really win pitches, and adapting your style to play with, not against, the unwritten laws of pitching. This course is based on research into the surprising habits of the new business fundraisers who have won most of the valuable corporate partnerships in the UK in the last ten years.
Whether you win them or lose them, preparing pitches takes up a lot of time. Given what is at stake, it’s amazing how many pitches are lost through avoidable errors and focus on the wrong areas. The people who have a better win-rate have simply learned to focus on different things before, during and after their pitch.
Many of these techniques are surprisingly simple to apply, once you realise how important they are to shaping the way the pitch panel will vote. This course is based on research into the surprising habits of the new business fundraisers who have won most of the valuable corporate charity partnerships in the UK in the last three years.
Who should attend:
This course is for any corporate fundraiser who is involved in the pitch process and wants to win more corporate support.
By the end of this course you will:
- Persuade. Understand the influencing technique that Rob showed Teach First and that helped them win a partnership worth £380,000 over three years
- Get clarity. Get clear about the one mistake made by 98% of charity pitchers, and how to AVOID it.
- Build rapport. Understand the rapport-building strategy Rob taught NSPCC which enabled them to pitch so persuasively that the company cancelled the planned staff vote. The partnership is worth £250,000.
- Structure to influence. Know the three fundamentals of pitch design used by the most successful new business fundraisers Rob has ever interviewed
- Add WOW Factor. The technique Kieran used to win a partnership worth £100,000, and how you can apply the same technique
- Follow up. Receive your own copy of Pitch to Win – 40 powerful tips to help you win more corporate partnerships
About Your Tutor:
Rob Woods, Director of Bright Spot Fundraising, is an award-winning trainer and the author of three books, including The Fundraiser Who Wanted More. He also blogs regularly, including on this own site www.brightspotfundraising.co.uk
He has spent 16 years in fundraising. Originally a major gifts fundraiser for the UK children’s charity the NSPCC, since becoming an independent trainer he has helped over eight thousand fundraisers, Directors and Trustees, with clients including CRUK, Oxford University, Save the Children and UNICEF. For the IoF Academy, he runs the Major gifts masterclass – what really gets results; Win that pitch, Presenting to influence and Writing to Influence.
£220 IoF individual members
£280 non-individual members
If you require an invoice please ensure you book your place a minimum of 2 weeks before the start date of your course.
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