Measuring Success and Reporting Impact (22-May-18)

Measuring Success and Reporting Impact (22-May-18)

Date: Tuesday 22nd May 2018

09:45 - Registration and coffee
10:00 - Course start
16:30 - Course finishes

Town/City: Westminster

Location: London

Venue: IoF Office

Directions / Address

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Recent events have put charities’ actions under the spotlight and have made transparency more important than ever. It is no longer enough to state that we are making a difference, we need to evidence it.

Moreover, the Charity Commission figures from December 2016 tell us that there are over 167,000 charities in the UK, an increase of 2,000 on the previous year.  With so many charities to choose from, how can your organisation prove to donors that your project is successful and how can you demonstrate to funders that their donation is having the desired impact?

This course will help to identify appropriate methods and tools for measuring impact that are relevant for each delegate. It will also examine ways to communicate impact to a range of donors and prospects.

Who should attend?

This course is designed for fundraisers who are new or relatively new to measuring impact. Any member of staff, volunteer, committee member or trustee who needs to evidence the impact their organisation is making, will benefit from this day’s training.

Benefits you and your organisation

Many charities understand the need for good impact reporting and want to improve how they do it. But they can encounter different definitions, confusing explanations, multiple methods, and sometimes contradictory advice.

This course helps you to find clarity in understanding the difference that your organisation makes and gives you an outline of the relevant tools to measure your impact. 

By the end of the course participants will be able to:

  • Understand what key funders expect you to measure and why
  • Identify the different methods used to measure impact and determine which ones are appropriate for your organisation
  • Identify and articulate outcome indicators that demonstrate the impact of your work
  • Effectively communicate success and impact to donors and prospects


What’s covered on this course:

  • The importance of clarity in understanding where your project sits with your organisation’s vision, mission and strategy
  • An assessment of the economic value and impact of different charitable sectors
  • Understanding the different types of impact and how to measure them
  • How to put impact at the heart of your organisation


About Your Trainer:

Jo O’Sullivan MBA, BA, MInstF(Cert): Jo has worked with charities large and small for over 20 years, starting at the NSPCC and working as a fundraising director at regional, national and international charities, including the NHS, the heritage sector, churches and RMHC.  During this time Jo has designed and implemented fundraising strategies which tripled income (including a major gift of £28million), developing the charities’ profiles and re-designing their fundraising structures in the process. She is now passionate about helping charities to evidence the impact they make so that they can attract increased funds to help them to grow and to enable fundraisers to progress to their full potential through targeted training and development.


£215 IoF Individual members

£275 Non-Individual members

If you require an invoice please ensure you book your place a minimum of two weeks before the start date of your course.

IoF Academy One and Two Day Open Course Booking Terms and Conditions

Further details and contact information

IoF Academy
Telephone: 0207 840 1020

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