Tech conference 2018 - Payment Innovations stream
Learn about new ways charities are increasing donations, conversions and breaking the barriers of how to accept money in the fast-changing world of payment methods. Expect to hear about Apple Pay, Blockchain, contactless and the surprise comeback of QR codes.
The following are speakers in the IoF Technology conference 2018 'Payment Innovations' stream
10.15 Session 1
Richard Strachan and Puff Story (3 SIDED CUBE)
‘Innovation in fundraising: The Blockchain’
About the Speakers:
Richard Strachan and Puff Story of 3 SIDED CUBE, a global digital agency with a mission to 'Build Tech for good'. Rich is Managing Director and Puff Story is Chief Changemaker.
Experts in mobile strategy, app development and disruptive technology the team have helped to change the way blood donations in America were managed, raising over $80million along the way, and were invited to The White House to present their work on the world’s largest alerting app which saves millions of lives in areas affected by tornados, earthquakes and other natural disasters every day.
About the Session: This session will delve into the emerging world of blockchain technology, examining how it could change the way charities work in the future. Blockchain and cryptocurrencies such as bitcoin are the hot topic in the industry right now and many people don’t understand their potential, 3 SIDED CUBE will demystify the technology, show how all the scaremongering and bad PR actually covers up a world of opportunity and new hope for fundraisers and how by using the tech for good the world can be changed for the better. www.3sidedcube.com
11.30 am Session 2
Sarah Baker, Ciaran Cussen and Gareth Fowler, Lloyds Bank.
Contactless Donations – Lloyds Bank & The Poppy Appeal
About the Speakers:
Sarah Baker is Head of Charities for Mid Markets at Lloyds Bank supporting larger charity clients. She has a wealth of banking experience spanning 24 years at Lloyds Banking group across both retail and commercial banking.
Ciaran Cussen, Product Manager at Lloyds. Joined the Cardnet product team in Feb 2017. He supports the management of the Cardnet terminal estate and key relationships with some of their accepted card schemes. He is proud to have been part of the project to deliver a contactless donation solution and the successful pilot launched with the Royal British legion's 2017 Poppy appeal, which will ensure that charities can keep up with both changing technology and consumer behaviour to continue to raise vital funds for great causes.
Gareth Fowler is a Relationship Manager for Mid Markets Charities at Lloyds. Gareth has 6 years of corporate banking experience primarily for the tech, media and telecoms sector, managing and growing FTSE 250 businesses, funds, Fintechs and private equity backed clients with expertise in cash optimisation and cashflow lending. He is an Associate with London Institute of Banking & Finance.
About the Session: This session will provide an overview of the latest innovation from Lloyds Bank Cardnet - contactless donations. Hear about the successful pilot with the Royal British legion's 2017 Poppy Appeal - how it was achieved and how contactless donations will revolutionise fundraising.
14.20 Session 3
Niall Cook (Thyngs) and Elle Green (East Anglian Air Ambulance)
From 'Tap to Pay' to 'Tap to Play'
About the Speakers:
Niall is responsible for all aspects of Thyngs’ marketing and communications, focusing on driving awareness and adoption of the platform amongst charities, enterprise clients, agencies, and partners. With a wealth of digital, social, PR and martech experience, he spent over 10 years in senior roles at WPP-owned PR agency H+K Strategies, before co-founding social benchmarking consultancy Sociagility. He is a published author and holds an MSc in entrepreneurship from UEA. Niall lives in Norwich with his wife, daughter, and a menagerie of cats, dogs, ducks, chickens, and alpacas. https://thyngs.net
Elle Green is the Supporter Marketing Manager at East Anglian Air Ambulance, where she uses both traditional and innovative marketing campaigns to recruit and retain supporters to their lottery. With the lottery bringing in 45% of the charity’s income, diversification, sustainability and efficiency are key to all marketing activities. Previously, Elle managed campaigns on charity activation, brand promotion and the VM London Marathon in her time at Virgin Money Giving and is an active and passionate Teach First ambassador. http://www.eaaa.org.uk
About the Session: Can lottery sign-up conversions be improved using mobile payments? This session aims to find out. A case study will review the results and learnings from a ‘tap to play’ mobile payment trial for The East Anglian Air Ambulance lottery. It demonstrates how the lottery sign-up process can be made quicker and easier than online direct debit using low-friction mobile wallet payments. It will also show how proximity technologies like NFC and QR codes can be used to trigger one-off and regular giving from any fundraising materials, turning every supporter into a mobile donation point.
15.35 Session 4
Vicky Reeves (WPN Chameleon) & James Stickley (Médecins Sans Frontières)
‘Using digital payment innovation to overcome barriers in face to face fundraising’.
About the speakers:
Vicky is passionate about emerging digital innovations and how best they can help charities increase their online income and improve digital experiences for supporters. Vicky is Deputy Group CEO at WPN Chameleon and MD of Addition, the agency’s digital studio that works with charities to create digital experiences and digital fundraising products. Vicky is also on the council for The British Museum Friends in the role as digital advisor. https://addition.london/
James Stickley is passionate about Face to Face Fundraising and launched MSF UK's first in-house campaign in 2016. James has also developed an experiential installation for MSF which has toured UK music festivals since 2015. He is committed to delivering high-quality campaigns that aim to challenge the status quo in UK F2F. James leads an international Task Force of MSF offices, focused on donor retention. He is a strong believer in sharing best practice and collaboration, and represents MSF UK in a variety of Fundraising working groups. Prior to joining MSF he worked in Community Fundraising for the British Red Cross and has been a volunteer with charities since the age of ten.
About the Session: Medecins Sans Frontiers (MSF UK) identified the need to respond to new challenges emerging in face to face fundraising which was affecting their ability to sign up people to regular giving. With the rise of new frictionless payment technologies, such as Applepay, MSF UK led the charge with this project which tested the benefits of adopting these ground-breaking payment methods with a proof of concept in face to face fundraising. www.msf.org.uk