A Good Call: Using the Telephone for Successful Fundraising
13 February 2019
Free guide for charities and fundraisers providing information on telephone fundraising.
‘A Good Call’ provides information and advice on how the telephone can be used in a range of ways to have great conversations with supporters and aims to give organisations the confidence to make the most of the telephone as a way of connecting with supporters.
The guide, supported by Ethicall, a specialist telephone fundraising agency, was developed alongside research carried out by the Institute of Fundraising, which revealed that telephone fundraising remains a staple in charities’ fundraising strategies and is a crucial channel to develop relationships with supporters. Read the telephone fundraising research here.
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